Marketing Manager – US Sales & Marketing Team

By scAdmin on December 13, 2017 in
0

Current Openings: Pune, India

Marketing Manager – US Sales & Marketing Team

Responsibilities

  • Responsible from India to interact and coordinate with US Marketing team for marketing activities
  • Participate in definition of Sales strategy
  • Drive exponential growth on customer acquisition
  • Understand current branding in the market and desired branding to create appropriate campaigns
  • Participate in creation of and lead execution of social media strategy
  • Understand customer needs and current marketing trends
  • Become familiar with Market Segmentation and create messaging strategy by offering and by market segment
  • Establish lead generation strategy and execute campaigns to generate sales leads
  • Participate in creation of and lead execution of social media strategy
  • Perform competitive analysis and market research, present findings and conclusions to leadership
  • Determine and execute internal and external communication needs
  • Define and deliver marketing success metrics and frequency of measurement
  • Take accountability of marketing collateral and ensure consistency across media (print, website, social, etc.)
  • Support Sales teams and assist in Sales Operations (Create RFPs, Presentations, etc.)

Desired Skills

  • Strong written & communication skills
  • Good grasp of business and ability to understand target market & customer segments
  • Good Project Management
  • Be a Self-Starter
  • Ability to manage US-India interactions

Required

  • Bachelor’s degree in Marketing/Advertising/Communication with 8+ years relevant experience
    (OR)
  • Master’s degree in Marketing/Advertising/Communication with 6+ years relevant experience
  • Experience in marketing technology and/or services solutions
  • Knowledge of US markets, a plus
  • Knowledge of Life Sciences industry, a plus

Location

  • daVIZta India Pune office
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